EARLY A.M. FEBRUARY 22nd 2010

Monday 22 February 2010

News

At 10 am today (Monday), designer Antonio Berardi will unveil his a/w 10 presentation to the attending fashion press. Here, exclusively for The Daily, the designer posts his diary in the lead up to his show.


01:30AM
This is the beginning………Tati, who opened the Marc Jacobs show, an Argentinian with attitude and plenty of sex appeal, making it a happy start to the day. Oh how we smiled. And it was down to business, it is 1.30am, the day of the show, which will take place in 8 and a half hours. REWIND……..

Shoreditch studios, Batemans Row, and the procession starts early…

01:35:26
Leona

01:34:14
Jo Jones and Tamsin Blanchard

01:37:15
Me and Sophia, the calm before the storm ……

01:38:43
TAO……..PREVIEW………!

01:39:49
Swarovski 3D embroidery, PREVIEW !

01:41:27
Then it’s down to last minute embroideries…You know I love all things Swarovski, but hopefully this time we’ve been clever, as things are almost 3 dimensional.

01:42:43
Gucci Westman from Revlon for make-up, The Brilliant Malcom Edwards with John Freida products a plenty making bonces look like they should… and then the arrival of Agent Provocateur… sheer heaven !

01:43:36
The saga continues however long into the night and into the next day as we are still here, Mr. Berardi can be evil when it comes to fittings, in there with a magnifying glass, checking for loose threads and gained millimeters which shouldn’t be there. Isn’t it about precision this season? Or every season come to think of it ?

01:45:00
David on Louboutin duty…….
both stars in their own right

01:46:10
Graziella the Great . Head Honcho and chief whip!

No rest for the wicked !

06:28
Just got back to the hotel from the fittings studio , everything is now finished. Shave, shower and caffeine, and off to the venue in half an hour. This is the reality, no sleep, no massage and no ego! Be careful what you wish for !!!!!

Markus Lupfer's diary exclusive

Monday 22 February 2010

News · People

A glimpse behind the scenes at studio Markus Lupfer in the run up to his presentation, which takes place today,
09:30 – 12noon at the Portico Rooms.

Our usual sunday, hard at work!!

Lupfer zoo!!!


Finishing touches, only 4 days to go.

The survival kit!

Markus hard at work and having trouble with a box avalanche

The unfortunate state of the sample room!

London Ladies

Sunday 21 February 2010

People · Trends

MIRANDA

Zandra

JO

MEL

ALEXA

NAT

ALEX AND LUCINDA

TWIGGY AND SIENNA

POPPY

QUEEN TROUSERS
PHOTOGRAPHY BY MARCUS DAWES


Simon Ward-robe

Sunday 21 February 2010

News · People

BFC honcho Simon Ward’s LFW Diary part two:

Detail rocks. My sober blue Jaeger shirt with discreet grey trim collar – not high fashion but prompted compliments. Bulldog clips replaced buttons in Richard Nicoll’s gorgeous, sophisticated collection. Love the purpose-built LFW furniture and food, especially Topshop New Gen hot chocolate – best without the trimmings, delish. All shows now start within twenty minutes of the designated hour and the schedule has been put together with a map in hand, so no more taxi lag. Guided champagne tours of the exhibition are the future. As is estethica, fashion with a story to tell. London rocks is now on a roll.

What The Butler Saw

Sunday 21 February 2010

People

Fashionable Report by Fred Butler
PHOTOGRAPH BY SHANIQWA JARVIS

Cooperative Designs are a luxury label creating knitwear that you want to completely replace your existing wardrobe with. It’s instantly distinctive in its graphic direction and immediately accessible with its flexible appeal.  The duo behind the brand is breaking into the industry with military precision and perceptive patience akin to a mould such as Peter Jensen (where, coincidentally, Coop’s Annalissa once worked).  This is their first season showing with the support of iconic Italian knitwear brand Stefanel.

The girls have earned their stripes, previously showing within the New Gen scheme and consulting for Hussein Chalayan.  Now they have harnessed those stripes and literally created a collection that is going to become an omnipresent optical illusion for A/W 2010.The nature of “Cooperative Designs” is to tap into the network of skills surrounding them and join forces for a greater good.  Today’s presentation had an intimate salon style catwalk showing to best effect hats by Noel Stewart and jewellery by Corrie Williamson. Every angle of how to translate a new range had been locked down in an enviably conceived format.  From the angles of the checkboard set by David White to the printed poster invitation keepsake……….I’ll be keeping mine and counting my pennies to invest in these incredible pieces.

www.cooperative-designs.com

People

Sunday 21 February 2010

People

PHOTOGRAPH BY shaniqwa jarvis
front row at J Maskrey

Rocking Roksy's World

Sunday 21 February 2010

People


The delectable Roksanda Ilincic welcomes The LFW Daily into her world in the count down to her much anticipated On/Off sponsored show.

“These are photos taken directly from the TV with my quad camera … we managed to make this dress for Florence for the Brits just a week before the show. Seeing her winning and looking so stunning put a big smile on design teams faces.”

“I am running out of the space in the studio and even my favourite cats are pushed to the corner with the rolls of gross grain ribbons…but actually they make quite a nice picture, don’t they?”

“The last few weeks before the show can be quite stressful so its always nice to find something that is calming… and what is more calming then a beautiful Dalston skyline from my window.”

“Of course when it gets to the last few days before a show, it becomes super stressful. So I like to surround myself with flowers to keep me happy and sane!”

Pictures by Roksanda Ilincic

Roksanda Ilincic’s runway presentation is at On/Off, Victoria House, Bloomsbury Square, London, WC1B 4DA at 13.30 on Monday 22nd February.

A Few of My Favourite Things…

Sunday 21 February 2010

News · People

Report by Katie Greengrass
Photography by Emma Hill, Creative Director, Mulberry

Her trademark is the throwing together of the kitsch and the cult and this season Emma Hill has yet again created an eclectic collection for the Mulberry brand. Emma’s Polaroid diary photographed exclusively for the LFW Daily pays homage to a Mulberry autumn filled with glitter, glamour and a sprinkling of drama.

The Mulberry Presentations are today at noon, 14:30 and 15:30 at the Orangery, Kensington Palace.

PEOPLE

Saturday 20 February 2010

People

bianca jagger by marcus dawes

Teddy Boys

Saturday 20 February 2010

People

PArt one – Kinder Aggugini

PART TWO – COLIN MCDOWELL

PART THREE PADDINGTON BEAR
PART FOUR – michael howells SPORTING A SWISH WOOLLEN SWANNY FROM NZ
PART FIVE – Mubaraq the TEDDY BEAR

PART SIX – ALBER
ALL PHOTOGRAPHY MARCUS DAWES, ALBER by jenny dyson

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